Choose an appropriate day and time for hosting a webinar. Look for when you will receive the most traffic. To maximize the attendee rate, experiment with different days and time slots and learn the conversion and attendee rates.
Once you have recognized these leads, nurture them with follow up through various modes like emails, phone calls, e-newsletters, postal mails, etc.
? Create an informational landing page:
If you have a company blog, it can be the best place to announce your webinar. Through blogs, you can target your audience by discussing how to register for the webinar and the webinar content itself.
How to re-examine your webinar strategy
? At the signup or registration process, ask registrants to give their twitter handle and other contact information, so you can monitor what they are saying about your firm.
? At the signup or registration process, ask registrants to give their twitter handle and other contact information, so you can monitor what they are saying about your firm.
Look at the things you should consider before organizing a webinar:
Remarketing really works because it provides the opportunity to convert your prospects into leads, increase your brand searches and increase effectiveness of search engine optimization. Remarketing allows you to provide relevant advertisements to a targeted group.

The best way to do so is by extending the reach and lifecycle of the content and getting it in front of attendees and non-attendees, alike. This will give you a second chance to reach registrants who didnít attended the webinar for any reason. It helps create high quality content for your webinar and makes webinar replay effective.
? Generate new leads:
If you are about to launch a product, hosting a live webinar for this could be very beneficial to promote the product with your attendees. Launch Ė week webinars can be a great way to introduce your product and you can give them free content, sell products or programs.
Guide and show attendees where they should click to earn benefits from the webinar. This will help bring more clicks to your landing page by appropriate CTA defining.

? Donít forget to include twitter hash tags in pre and post emails sent to your participants, and encourage them to do the same.
Follow up emails can help you connect with whom you are targeting and generate a better ROI without spending much.

It is important for a business to use webinars to interact with audiences and engage them with their brand. Most brands and businesses leverage webinars as part of content marketing strategies. A webinar can be educational, entertaining and engaging. Here are some useful tips that can be embedded into your marketing strategies to make webinars more successful.
×