To simply run a webinar, there are options available like GoToWebinar, GatherPlace, Freebinar, WebEx and many more. All you need to do is set a date for the webinar and send invitees a link to a sign-up page.
? Send follow up emails:

webinar don't always attend the webinar. Adopt measures to convert these registrants to attendees.


There are many strategies you can follow to generate leads with a webinar:
Webinars are one of the best ways for content management. Your audience prefers webinars, because they are getting information and high quality content from them. Webinars are an essential communication tool for generating demand, building customer loyalty, driving website traffic, increasing brand awareness, generating leads, and providing ongoing customer education.
? Send an email:
? You can share your upcoming events and webinar plans with your LinkedIn connections and groups. Post messages in your status, so your connections can learn about your webinar and register.
How to take advantage of remarketing of your webinar

? Marketing Automation to Reactivate Old Leads:
An on-demand presentation is a pre-recorded webinar which can be viewed by your audience any time they'd like. Unlike webinars, on-demand presentations do not require a large number of internal links.
The best way to do so is by extending the reach and lifecycle of the content and getting it in front of attendees and non-attendees, alike. This will give you a second chance to reach registrants who didnít attended the webinar for any reason. It helps create high quality content for your webinar and makes webinar replay effective.
Remarketing allows you to re-engage with visitors which are no longer active on your website. Remarketing helps regain your previous prospects and reduces losses.
It is really difficult to get an audience to be a part of your webinar. You always need to look for a topic from your niche that is trending to be able to capture the attention of a large audience. Do some research and look for customer problems. Be relevant and informative with your webinar topic to encourage more people to attend your webinar.
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