Once you have invested in resources, subject experts, promoting and hosting the webinar, it is the time to increase its impact over your target audience. A high quality webinar recording is the best way to generate a high return on investment for a webinar.
Social media provides the best platform to share your webinar, gain more leads, increase net registrations and signups for your webinar. Social media allows you to extend conversations after the event, as well.
You can promote your webinar via social media. Post something related to your webinar continuously on social media, so your audience stays connected to your event.
? Send reminder mails:
Once you have recognized these leads, nurture them with follow up through various modes like emails, phone calls, e-newsletters, postal mails, etc.
? Create a compelling invitation:
? Send follow up emails:
? Schedule your webinar properly:
? You can also give a preview of your webinar on LinkedIn along with a blog around it, instead of directly promoting the webinar. You can also create sponsored updates and standalone ads to advertise on LinkedIn.
? Offer something to attract your customers:
Try to make a convincing invitation to drive registration. Don't give them a reason to feel like your invitation is a corporate "fill in the blank" form. Target a specific segment and make a personal connection, so you can retain them longer.
? When to go for on-demand presentations:
? Craft your copies:
You can also market affiliate products during your webinar and earn money by each sale made during the webinar. During the webinar, a presenter speaks on the decided topic and can give the sales page of the affiliate at the end.
? Create an agenda and stick with it: