Provide a short video to describe the benefits and what people will learn through your webinar. You can put it on your website, social media, blog and emails.
Remarketing really works because it provides the opportunity to convert your prospects into leads, increase your brand searches and increase effectiveness of search engine optimization. Remarketing allows you to provide relevant advertisements to a targeted group.
? Take advantage of webinar handouts:
? Run a free promotional webinar:
? Customer engagement tool:
Try to make a convincing invitation to drive registration. Don't give them a reason to feel like your invitation is a corporate "fill in the blank" form. Target a specific segment and make a personal connection, so you can retain them longer.
? Drive campaigns to generate more referrals:
Choose an appropriate day and time for hosting a webinar. Look for when you will receive the most traffic. To maximize the attendee rate, experiment with different days and time slots and learn the conversion and attendee rates.
As soon as a person register for your webinar, send them a thank you mail and a confirmation mail. Sending this is not only good manners, but will also help get a confirmation from the registrant side.
? Brand Awareness:
? You can invite people manually using the Invite more button under the Viewers section, which can be found at the bottom right of the page.
? If your business has a group on Facebook, make use of this group to post specifics of the event along with the link to the registration
? Webinar helps generate a massive following for your brand, and Google+ enables you to host on hangout for free.