Your audience's time is valuable, so be sensitive to it and honor the time constraints that you’ve advertised for your webinar. While it’s not uncommon for many webinar attendees to arrive late, it’s still best to
Things you need to know before hosting a webinar

Try to attract customers by offering them something in return for registering and attending your webinar. You can run a contest related to the webinar using social media.
? Send follow up emails:
? You can share your upcoming events and webinar plans with your LinkedIn connections and groups. Post messages in your status, so your connections can learn about your webinar and register.
The process of engaging your target audience has evolved very much with the advancement of technology and methods of promoting. Webinars are one of the most effective ways of engaging a target audience.
? If your business has a group on Facebook, make use of this group to post specifics of the event along with the link to the registration

Nurture your leads by outbound marketing. Marketing automation also helps generate revenue by nurturing inbound leads through outbound marketing techniques.
? Increase the impact of your webinar content after the event:
? You can invite people manually using the Invite more button under the Viewers section, which can be found at the bottom right of the page.

? Conduct polls to gain instant reviews:
Content is the reason people register and attend your webinar, so without great content, either won’t get people to show up or you won’t get them to come back. Carefully select your topic/title/speaker based on your target audience’s interests and needs, as it relates to what your firm does. Generally speaking, webinars are intended to be educational—not “salesy”—so be sure that you create content that your audience finds helpful and valuable.
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