Use the information gained from marketing automation to reactivate your old leads. Build a list in accordance to their purchase, activity level, website activity level, etc. This information will be helpful in reactivating your old leads.
When planning, set registration and attendee goals to inspire you, and measurements should be taken accordingly. People registering for the
Webinars are one of the most effective marketing tactics. It helps provide information about your product clearly and efficiently among your target audience. Webinars help build value for your business and products in an efficient and effective way.
You can promote your webinar via social media. Post something related to your webinar continuously on social media, so your audience stays connected to your event.
Remarketing is used to recapture old traffic and prospects who have previously visited the website. Often it happens that people come and visit the website, but they leave the page without purchasing and interacting with you. Retargeting gives you the chance to connect with these customers, again by relevant advertisements placed on your social media, blogs and mobile applications.
Tips to make your webinar more successful